It all comes back to data…dummy. Obvious yet totally worthless. I you want to dig into why companies are paying so much money to have backup solutions we’ll have go a little deeper. The fundamental problem with backup solutions is that they focus on the bits and bytes regardless of the context. I can’t blame the backup solution; it’s just a bunch of lines of code on an appliance or server. You point your solution at the hard drives or storage array that you want to back up and they it proceeds to back up that data. Does matter if that’s full of silly Internet memes, legacy video, or old brand documents and designs? It should, but it doesn’t. The point I’m trying to emphasize here is that we pay a lot on backing up our data because we don’t discriminate between our financial data and photos. So if the backup solution won’t do it, then you have to and that takes some extra time and management cycles but it will save you money.
The infographic below has a compelling statistic on amount of data that businesses recover. 84% of the time, businesses recover less than 20% of their data, which is to say, theoretically, you could cut your backup spend by 80% if you only backed up the data you needed to recover. Anther duh comment but the critical part here is knowing what 20% you want to recover so you can back it up ahead of time, which is an exercise in futility. But, if you knew the type of data that was most critical to your business, you could back up a significantly smaller portion of your data and still have close to 100% coverage on the data that is impossible to replace. Read the infographic below to find out the average business spends on backups each year.